Saturday, 18 April 2009

The Digital Detox Challenge

Our lives are, to a greater or lesser extent, mediated by the technology we use - everything from eating processed foods (or even using farmed ingredients in home-cooked food) to using tools at work, electric toys when we have sex and gadgets when we travel or communicate - makes us who we are.

Much of the meaning we find in our everyday actions was designed, in the first place, by someone else working for a company or corporate identity, not primarily to make our lives easier (though they often do) but to make money for someone.

And the reality is this is a distraction from our ability to form real relationships, understand the natural world around us - and celebrate the everyday magic of an unmediated life.

For some of us, computer screens, iPods, TVs, phones and the dozens of other devices we’re cybernetically attached to are so pervasive that we can’t escape them. We live them, we breath them, we need them ... Or do we?

Well maybe - maybe not. The always thought-provoking Adbusters - the self-styled Journal of our Mental Environment - is challenging us to do the unthinkable: unplug for a week.

Say good-bye to Twitter and Facebook. Turn off the TV, iPhone and Xbox. Reconnect with the natural world and the people around you.

I don't think I can do it. But if I don't 'blog until next Monday, or answer my phones or emails, you'll know why!

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